About us

Fieldworks is Europe’s most experienced and best-connected retail, brands and supply chain IT marketing agency.

Operating at the heart of the sales process, we design, manage and execute sales and marketing campaigns that deliver results. You will find our expertise, connections and delivery critical to your success.

Founded in 1989 by Chris Field and Philippa O'Donovan, FIeldworks is headed by a team of experienced journalists, marketers, expertis, analysts and PR consultants, supported by a board of senior retailers, consultants and academics.

We believe that the key to sales and marketing success is in creating, nurturing and maintaining relationships with decision makers and in understanding how they operate within their businesses and wider industry.

Fieldworks is a trusted advisor to some of the best-known suppliers of services to retailers and brands

Manage an international advisory board for a top 50 global IT company
Provide outsourced marketing services to a £300m support organisation
Manage major PR accounts
Design and manage lead generation campaigns
Provide marketing strategy to a £100m global IT services company
Providing pre-IPO marketing consultancy to three IT vendors
Provide sales training to a £3bn international conglomerate
Run our own retail community
Provide networking and partnership broking to IT vendors

What People Say...

“Since meeting Chris some 4 years ago we have formed a strong business relationship which has resulted in Vodat International achieving some of the best exposure it has ever had.”

Mike Bielinski
Owner
Vodat International

Marketing Management

From strategy to execution, we embed marketing consultants to build marketing infrastructure and transition you to in-house capability. We also provide outsourced marketing that reports directly to sales and business owners.

Lead Generation

A structured approach for market discovery, content generation, campaign management and measurement to ensure you reach decision makers and build relationships. Our campaign model integrates classic marketing techniques to create the maximum number of touchpoints.

Public Relations

We build the most successful retail PR campaigns that embrace global, national, trade and business media, and take full advantage of the social channels. We currently run campaigns in the UK, Germany, France, US, Brazil, Hong Kong and South Africa

Events

Build relationships by getting face to face with customers, prospects and influencers in your industry through roundtables, seminars, shows, site visits and networking events. A dedicated event management team takes all the pain away, and brings your closer to your market

Market data

Successful marketing starts here - we build the perfect database and then target key prospects to determine the best approach for both sales and marketing. We also provide customer account management to complement your own sales and pre sales resources.

Digital marketing

Fieldworks Digital is a dedicated business unit that supports your sales and marketing campaigns through web sites, emarketing, SEO, on line advertising, social media and analytics. In house design and development provides the best mix of creativity and execution.